We are a strategy and design company specializing in branding and brand identity, recognized for its leadership in developing packaging for businesses of all sizes and industries. Since 1998, we have accumulated thousands of projects and built lasting relationships with clients and collaborators who, every day, help build and evolve our expertise.

Leadership

Mario Narita

Founder & CEO

Narita holds an MBA from Berlin School; specialized in Package Design in Japan; earned a degree in Advertising; and attended Singularity University in the United States. He was also invited to serve on the Cannes Design jury.

Juliana Ometto

Client Services Director

Customer Success Lead specialized in branding and design, she has led projects for brands across various industries and countries. Focused on client success, she acts as a strategic partner, transforming business goals into impactful solutions. She leads teams and initiatives aimed at expanding strategic vision and strengthening solid, long-term relationships.

Renato Figueiredo

Director of Strategy & Insights

Worked at leading Brand and Design consultancies, contributing across Strategy, Research, Positioning, Brand Architecture, Innovation, among others. Holds a degree in Advertising and a Master’s in Communication from ECA-USP. He is also a fiction and non-fiction writer.

Fernando Quintas

Creative Director

With a degree in Fine Arts and over 25 years of experience in design, he has extensive expertise in creative projects, especially in Packaging Design and Brand Identity. He leads the creative team by always placing strategic vision and consumer needs at the center of decision-making.

Renato Aota

Production Director

With more than 25 years of experience in the creative design field, he now leads Final Art, Photography, and Illustration teams, technically enabling artwork and printing processes.

Emotion driven,
results oriented.

We work with a results-driven approach, creating projects that enhance brand performance, processes that turn goals into high-performance solutions, and relationships that build connections and lasting experiences.

All of this is driven by emotions, revealed through a deep understanding of people and transformed into design, strategies, concepts, and value for everyone.

Culture

1. Respect

We foster honest, transparent, inclusive, and fair relationships. We believe in dialogue and respect for individuality to create a collaborative, productive, and respectful environment.

2. Excellence

All deliverables uphold high technical and strategic quality. We strive for excellence for everyone we work with, including clients, partners, collaborators, and consumers.

3. Innovation

We have the courage to introduce new perspectives that enhance processes and elevate the perceived value of our work. We look to the future to turn innovative visions into reality.

4. Openness

We promote an environment where new perspectives are welcomed and valued, encouraging openness to different points of view as an essential path to innovation and growth.

5. Partnership

We take pleasure in teamwork, both within and beyond Narita. We encourage productive, long-lasting relationships that foster knowledge sharing and growth among collaborators, partners, suppliers, communities, and clients.

6. Intelligence

We prioritize informed decision-making, using reliable data to guide our actions and strategies in an effective and intelligent way.

Global Presence

Design based on understanding and translating human emotions has no borders.
That is why our work is present in more than 30 countries.

  • Brasil
    Design
    Award
  • ABRE
    Packaging
    Design
    Award
  • Major
    Packaging
    Case
    Awards
  • Lusófonos
    Creativity
    Awards
  • Red Dot
    Design
    Award
  • wolda
    worldwide logo
    design award
  • Wave
    festival
    in rio

Our space

More than a workplace, we are a hub for sharing knowledge and strengthening our culture. We are located in São Paulo, Brazil.

Customers

What our customers say

“My experience with Narita goes back many years. More recently, in 2023 here at Bracell, when we were facing a major challenge in exploring the Tissue market, we turned to the talent of Narita Design to launch the Familiar, Absoluto, and Supra brands. We could not have been more satisfied with the outcome of the work. Narita and his team reached an outstanding level of creativity and, above all, did so with a deep understanding of the Tissue market context. Narita himself and his team are highly experienced and also very strategic, not to mention their service and execution, they truly have the full package. The recent work carried out for Bracell has undoubtedly become a reference in the local market and is regarded by our team as one of the key success factors for the brands at the “moment of truth”, in other words, on the store shelf.”

Eduardo Aron
General Director, Bracell Pulp & Paper

“Their approach seamlessly blends the art of design with a thoughtful methodology that leaves no detail overlooked. From market insights to brand storytelling, they helped us translate our objectives into impactful, future- ready packaging. A rare balance of creativity and intention.”

Hany Taha
CMO - Halwani Bros

Whenever I chose Narita, the decision was strategic and spot on, with results that had a strong impact on the business. The team not only demonstrated exceptional creative differentiation, but also dove deeply into the market, understanding every detail of the business and the brief with remarkable precision. The result? Visual and strategic solutions that exceeded all expectations, delivering true innovation and real impact. If you are looking for a partner that goes beyond design, delivering value and differentiated results, Narita Design is the right choice.”

Christianne Rego
CEO, Fertgroup

“Narita is, without question, one of the best creative agencies I have had the pleasure to work with. What sets them apart is their rare combination of strategic depth and cultural fluency. They do not just execute, they understand. From the outset, the Narita team demonstrated a keen grasp of our brand’s strategic needs and consistently pushed thinking in a way that felt both insightful and grounded. Their pulse on what is culturally relevant is unmatched, and it shows in the creative work, bold, modern, and emotionally resonant. Everything they bring to life feels spot on, not just visually compelling, but purposeful and perfectly aligned with the brief. Working with Narita is more than a client agency relationship, it is a true creative partnership. I recommend them wholeheartedly.”

Pablo Rivero
CMO - CBI International USA

“Narita Strategy Design was without a doubt a milestone in Docile’s history. The redesign work led by Narita was one of the key elements behind doubling the size of Docile over the past four years. It was a project carried out with depth, with extensive study of our history and the sector in which we operate, valuing our culture and our values. The result was a brand with modern packaging that has become our main marketing tool. This work truly managed to express what Docile is and the quality of its products.”

Ricardo Heineck
CEO - Docile

“The Narita team deeply understood the needs of the business and contributed as a strategic partner, helping to transform our brands by creating packaging that truly communicates the essence of our products. The result was a significant increase in sales and a much more positive perception among our clients and consumers.”

Tatiane Brandão
Marketing Director, Savencia Fromage & Dairy Brasil

“The partnership with Narita always stands out for the depth with which they engage in every project. Over the years, we have built a solid relationship based on trust and consistent delivery. In this latest project, they once again demonstrated a sharp understanding of our business and the needs of our audience, resulting in packaging that communicates with clarity and impact. The dedication to every detail, attentive and active listening, and a creative vision aligned with strategy make the Narita team a true differentiator. They are more than an agency. They are strategic partners in our growth.”

Walfredo Linhares
CEO - Polinutri Animal Nutrition

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