We are an agency that combines strategy, design, and consumer intelligence to make brands prosper.

CARTÃO DE TODOS
A new positioning for a brand so essential in the lives of many Brazilians.

Brand Positioning / Brand Identity / Visual & Verbal Language

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OLLA
More sensorial packaging with an extensive brand unit.

Packaging Design

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BIG
A major brand identity transformation.

Brand Identity

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WHAT WE DO

_ Brand Positioning

_ Brand Architecture

_ Portfolio Architecture

_ Brand & Product Naming

_ Brand Identity

_ Visual & Verbal Language

_ Key Visual

_ Brand Book

_ Packaging Design

_ Graphic Architecture

_ Structural Design

_ Artwork Process

_ Innovation Process

_ Narita SmartLab

_ Limbic Process®

_ Consumer Research

CLIENTS

THE LIMBIC PROCESS®

"An exclusive research methodology that can reduces the time of project, optimizes invested resources and produces more efficient and assertive results."

Is a research and creation methodology based on neuromarketing, developed by Narita Strategy & Design.

This method seeks to access people’s Limbic System, a part of the brain responsible for memory and motivation, which is where emotions and feelings are originated.

The function of the Limbic Process® is to inspire and give precision to the visual language, as well as to enhance the construction of brands Strategic Positioning.

Mario Narita

Founder & CEO | Narita Strategy & Design

Quotes from clients who have already used our methodology:

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